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Book &
Author Consulting Services
What We Offer:
Earl Cox & Associates can help you package your book,
prepare marketing plans, financial projections, establish
national distribution, develop your sales strategy and more.
Major publishers, small presses, authors, magazines and
even film studios have used our consulting services over the
past 5 years.
Assignments can include:
- Idea development
- Contract review and negotiation
- Production
- Competitive Research and Analysis
- Sales forecasting
- Marketing plan development
- Distribution management
- And more!
Our clients, large and small, range from international
corporations to self published authors. We accept assignments
on projects which both capture our imaginations and have a
high potential for success in the marketplace. Your main
objective as an author should be to publish a great book that
will appeal to your target audience, not just to make a quick
dollar by publishing a book with the same idea as countless
other titles that are already on booksellers' shelves (waiting
to be returned to the publisher).
How to Get Started:
First - prepare your sixty second verbal pitch. You
must be able to clearly explain and convey your project, goal or
what you want to us via phone. You would be surprised
at how many authors claim to be working on the next great
American novel, or on thought provoking works of non-fiction, but
when asked to tell us about their project, they ramble on for
over ten minutes trying to explain what it is that they are
writing. Now 10 minutes may not seem like a long time, but
to an industry professional, that is like watching twenty, 30
second commercials, one right after the other, for the same
product, that we probably won't ever want to buy...get it?
Second - write out your sixty second pitch in no more than 2
paragraphs. Be sure to include the proposed title and
subtitle of the work including your full contact information
such as email, phone and fax number.
Third - prepare your written bio, and make sure it is written to
illustrate how your life or professional experiences qualify you to write the
book that you are working on. Here, we are looking for
what you have done recently, in your adult years...please omit
references to your first poem that you wrote at age six, or your
spiritual awakening at 26!
Finally - email all of the above to us using our
on-line contact form. If you are
ready to deliver your sixty second pitch right now, you can call
877-Earl Cox (327-5269) and dial extension 89. Start by
leaving your name, phone number and email address, then go for
it...deliver your pitch!
Then What?
We will, at no charge, evaluate your project, and
determine whether or not it is something we are able to help you
with. If we can't help you, we may recommend others who can.
If we can help you we will usually schedule a free 30 minute
phone call with you to consult with you on your project.
We will end the phone call with an action plan of next steps.
We can help you with these next steps, you can proceed on your
own (checking in occasionally if you like) or we can divide up
the actions to take. We will normally request
additional materials from you such as your full manuscript,
press clippings, articles that you have written or that were
written about you, and any additional information that will help
us meet your goals. At this point, you will be required to
pay a retainer in exchange for our service.
How Much Will It Cost?
That depends upon the
scope of your project, the amount of work and services that we
deliver to you, and special circumstances unique to your
situation. For self-published and mainstream authors, we now offer a low
cost, beginner-to-advanced book coaching package, which includes
the following
- Mentoring -
Offering constructive criticism and positive feedback
- Identifying opportunities that will help you grow both in
visibility and as a writer
- Help in making critical career choices related to
your book contracts, publicity initiatives, and sales efforts
- Weekly, monthly, annual
and lifetime sales to date for your books
- A demographic breakdown
by city and state of where your books sell
- Recommendations for
ongoing improvements to all areas of your literary career
- Discounts on
advertising, mailing lists and other industry services and
tools
The retainer is what
you will pay upfront for our company to maintain a direct
relationship with you and help you reach your goals. The
retainer entitles you to a specific number of telephone
consultations. Please refer to the chart below:
| Retainer |
Scheduled, 50 Minute Conversations |
| $150 |
One
session |
| $400 |
Four plus
one free 3o minute session |
| $800 |
Eight
plus two free 30 minute sessions |
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For in person
meetings, our rate is $250 per hour.
Publishers and Small Presses should contact us at 877-Earl-Cox,
ext. 89 for immediate assistance.
What Payment Methods Do You Accept?
We accept all major credit cards, checks
and money orders. We prefer Paypal.
Highlights of a Few Success Stories
Randal Pinkett, the
most recent winner of 'The Apprentice' retained Earl Cox &
Associates to find him a book deal. We crafted a one-of-a-kind
business book proposal specially tailored for Randall's unique
background as an academic standout and a successful
entrepreneur. The result was a winning book proposal for The
Campus CEO, which got multiple offers and strong interest
from major publishers. Ultimately, Randal signed a deal with
Kaplan, based on their strength in selling in the college
market. Look for The Campus CEO to be a bestseller in
2007.
When author Wahida Clark
received bad checks in lieu of royalty payments from her former
Brooklyn-based publisher, she turned to Earl Cox & Associates
for help. We successfully terminated her previous contract,
recovered a percentage of the money due her, and found her a far
better deal with Kensington Publishing. Readers of urban fiction
know Wahida's popular books, Thugs and the Women Who Love
Them, and Every Thug Needs a Lady. Her new book,
Revenge is a Mutha, just landed in bookstores nationwide.
After Lynnette Khalfani
hired Earl Cox & Associates to help her promote her first book,
Investing Success, we told her it was a good book, but
that the real action in personal finance books would be in
teaching people how to get out of debt. Turns out we were right.
Lynnette later wrote Zero Debt, and it hit the
bestsellers' lists of the New York Times, BusinessWeek,
and Essence magazine. A year-and-a-half later, Zero
Debt remains a book with strong sales legs and massive
cross-over appeal. After the success of Zero Debt, our
agency negotiated a six-figure one-book deal for Lynnette with
McGraw Hill. Lynnette's latest book is called Getting
to Your First Million, and it will be on bookshelves in late
summer 2006.
One of our earliest
successes came in 2002, after we published Brenda Thomas'
instant smash hit, Threesome: Where Seduction, Power and
Basketball Collide. Over 60,000 copies sold. The author --
an original "Chick Lit" novelist who writes with flair and spice
-- appeared in national print, as well as on many radio and TV
interviews. Subsequently, re-print rights for Threesome
were sold to Pocket Books, along with a four-book deal for our
client.
Previous Clients
Agenting
- Earl Cox & Associates
- Lynnette Khalfani -
Zero Debt, Investing Success, Getting to Your First
Million
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Randal Pinkett -
The Campus CEO
-
Nikki Turner -
A Hustler's Wife, Project Chick,
The Glamorous Life
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Wahida Clark-
Thugs and
the Women Who Love Them, Every Thug Needs A Lady
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Cheryl Robinson -
If
It Ain't One Thing, Memories
of Yesterday, When I Get Free
Book promotion and/or
consulting
- Fox Searchlight
- St. Martin's Press
- Doubleday
- Riverhead
- One World
- Judson Press
- Black Issues Book Review
- Advantage World Press
- Black Classics Press
- National Geographic
- Hue-Man Bookstore
- Relentless Content
- The African American Literature Book Club
- aalbc.com
- Mosaicbooks.com
Publishing -
http://www.writersandpoets.com
- Andrea Blackstone -
Schemin': Confessions of a Gold Digger
- Sybil Barkley Staples -
She'll Learn
- Wanda Toby -
Drama Factor
- Brandon McCalla -
The Diamond Series
- Johnny Archer - Born to Lust
- Robert Waite -
Daddy Big Bucks
- Reginald L. Hall -
Memoir Delaware County Prison, Smoking Cigarettes
- Brenda L. Thomas -
Threesome
- Eastwood Harris Pty.
http://www.eastwoodharrisbooks.com
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